About XI Interactive
We are a media development firm in Metro-Atlanta, Georgia. We specialize in Internet, intranet, and extranet web sites, browser-based applications and associated technologies. We do this because we enjoy it. It started as a curiosity and then became fun. The fun turned to a passion and the passion became a career. We believe that we are good at it because we enjoy it. So we make it a point to
enjoy what we do - its a core value or ours. So when we work on your web site, we will be having a good time and we would love for you to join the excitement with us.
Our Clientele
We serve a very diverse market so
our clientele is likewise very diverse. These days everyone wants a web site, and if you have something important to say then you need a web site to get your message out. Our clients are all kinds from Mom & Pop small business, technology start-ups, churches, universities, healthcare, to large corporations. We arent one of those web shops that got stuck in a vertical market. We rather enjoy the challenge of serving corporate diversity - it keeps us on our toes. We also look at it like an investment strategy. We are not dependant on the economics of a particular market.
Strategy for Market Endurance and Business Agility
Our business is built on business relationships with our clients.
We are structured for business agility. We stay lean and flexible on purpose in order to respond quickly to industry changes.
We have seen the big marketing/web firms - worked for them in fact - we just dont think its the best way to serve our clients, and whats more, it takes all the fun out of creating web sites.
Our strength comes in our experience and our networking. You see, when the dot-com era ended, the talent in all those web companies was scattered. Those of us that could became freelancers or started our own companies - basically some of the talent-pool web companies that went under spawned all these small boutique-type web shops made of teams of the creative leaders from the dot-com era.
So now we often combine efforts - that is we coop and work on projects together - with many of the same people we worked with during dot-com, so we've been doing this a long time.